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St. Mary’s UniversitySt. Mary’s UniversitySt. Mary’s University

By CrackerJack

On 24, Apr 2014 | In | By CrackerJack

St. Mary’s University

St. Mary’s asked us to create a campaign that would set them apart from other institutions, all within a very limited budget. We obliged with simple visual scenarios that delivered a strong promise for potential students: “Growth”, both on an academic and personal level. This platform was successfully spread across print, online, outdoor, transit and RADIO.

Results to date: There was a 72% increase in visitor rate to previous Open Houses, and applications were up 33% over the previous year.