CrackerJack is a Calgary based advertising and marketing agency alternative that delivers creative solutions with less layers and more impact. Here are some posts that have inspired us recently:
The agency of record for this charity figured out a really, really smart (and somewhat sneaky) way to make money for homeless. And all we have to do is watch the video for at least 30 seconds, and share. Credit – McCann, Spain.
Virtual reality has yet to make its mark in the consumer world, but agency Sapient Nitro believes there’s a lot of potential for VR in e-commerce, as it could be used as a shopper/marketing research tool. One reason SN believes VR will become more mainstream in the very near future is that it’s become more cost effective for brands and consumers alike. Marketers will soon see new ways in which they can create a story about their brand in a way that could not be replicated on a typical laptop or iPad.