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CrackerJack Blog

CrackerJack offers creative marketing solutions through strategic concepts, design and photography. CrackerJack is based in Victoria, BC but its customized teams can service clients nationally.

Here are some posts that have inspired us recently:

More Blog Entries

CrackerJack Surprise of the Day #928

17th January 2017 By CrackerJack

Selling cars is tough. So is coming up with ground breaking creative that piques the attention of a new generation of drivers. That’s why CrackerJack loves this world’s first Instagram stunt which allows Cadillac’s Instagram followers to steer the all new 2017 Cadillac XT5 in whichever direction they please… creating a fun and innovative way to ‘test-drive’ a vehicle from the comforts of their smartphones. Creative – Red Lion, Toronto.

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CrackerJack Surprise of the Day #927

12th January 2017 By CrackerJack

If you think about all the bad headache commercials that have been put out there, (like the infamous HeadOn! commercials) it’s enough to actually give you a headache. But as a marketer, if you can entertain your audience, verses the the good ol repeat it until it hurts, then your brand will have a much better chance of being remembered by your audience. That said, here’s a Korean spot that is sure to cure all that ails you. Creative – Innored, Korea

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CrackerJack Surprise of the Day #926

10th January 2017 By CrackerJack

It sucks to be cold. What sucks even more is when there’s no reprieve from frigid winter temperatures, especially when your heating breaks down on the coldest day of the year. But what if you had no heating all year round, not to mention no shelter whatsoever? That’s the twist in this social experiment that gives the average person a small taste of what it might be like to be homeless, and cold…for more than just a few hours. Creative: Edelman, Toronto

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